I'm Rob Schuler. I live in Idaho where I design and develop a forest of ideas.

"If a job is worth doing, it's worth doing well."— Philip Dormer Stanhope, 4th Earl of Chesterfield

I'm a software developer and product designer who specializes in creating unique and specialized, user-friendly digital products. My approach is rooted in a deep understanding of user needs, business goals, and a commitment to simplicity and usability.

For each project, I begin by conducting thorough research to gain insight into the target users and their goals, challenges, and preferences. This knowledge informs my design decisions, ensuring that the end product effectively meets the needs of its intended audience. I then apply my technical expertise to develop robust, maintainable code that brings the design to life.

As a product designer, I focus on creating custom tailored, visually appealing interfaces with excellent user experience. On the development side, I architect and develop applications that will stand the test of time, producing clean, efficient, and maintainable solutions.